NEDC, Public Relations
Online advertising has seen significant growth in recent years.
According to JupiterResearch, the annual budget for online
advertising has been growing 9.6 percent per year since 2005 and is
estimated to continue to grow, generating about $18.9 billion by
2010. The growth in online advertising is creating more client
prospects for local creative agencies.
One such agency, webEprint, has been working with CareerBuilder.com since the fall of 2007 to deliver sales and production creative. Through CareerBuilder, webEprint has done work for large corporations including Sprint, ATT, Dell, Wal-Mart, Waste Management, Corporate Express and Einstein Bagel, providing both on-line and off-line advertising materials.
webEprint provides materials such as web banners, email
campaigns and career fair advertisements to CareerBuilder sales
representatives. These campaigns are then taken by the sales
representative and presented to the national clients.
Working with webEprint since the fall of 2007, CareerBuilder has
seen positive results with the material provided. Sales
representatives refer to their services as flexible
with a quick turnaround." After presenting an email campaign
to Sprint in Kansas City, Becky Croker, CareerBuilder sales
representative, said webEprints materials worked like
magic.
There are great advertising opportunities online, and both
large and small companies are beginning to take advantage of
them, says Tanner Johnson, CEO of webEprint. "In addition to
our work with CareerBuilder, we work with many local companies to
develop an Internet Strategy that creates a positive return for
their business. It's amazing how many businesses have websites that
don't create a positive return for their organization. We help
companies take advantage of the opportunities currently available
on the Internet."
webEprint is a creative agency and web application developer
located in eTec, a business incubator managed by the Norman
Economic Development Coalition.
webEprint provides web, email and print creative services and
strategies to companies looking to grow their market share using
professional marketing collateral.
For more information on webEprint, visit www.webEprint.com.


